Proposal: Nail it, then scale it: How to diagnose and improve sales for B2B products

To achieve growth targets, we need to look beyond product features! This interactive session will provide a straightforward method to help you identify the areas of the business that need attention in order to improve top-line sales. The tools presented will help you review product performance in the sales channel, identify constraints, conduct focused research, and target initiatives for improvements across the organization. The session will be interactive and topics can be shaped by participants. Bring your questions and tough problems.

Speaker/Facilitator: Alan Armstrong, Author at OnProductManagement.net, Managing Director, Eigenworks Inc.)[Intermediate & Expert]